International Distribution Plan
With a fresh and unique look at the life of Alan Turing, this film will have a large audience in the United States, United Kingdom, and around the world. The distribution strategy for CODEBREAKER includes an array of platforms to reach millions of people across the globe. This feature-length documentary will be available on every major available platform including a limited theatrical release, broadcast television, cable, DVD, VOD, and educational distribution.
Interest in the film is being generated throughout our target markets with marketing partner, MOXIE MATTERS. This marketing consultancy builds buzz and drives action among niche communities for independent feature and documentary film projects. The MOXIE MATTERS team is committed to creating the most compelling and effective film marketing and distribution strategies for independent film producers, investors, and distributors.
The film broadcast in the United Kingdom in November of 2011, attracting 1.5 million viewers. We are now seeking broadcast partners in the United States and beyond. With Turing’s heroic World War II code breaking and his role as the father of computer science, there will be wide international audience appeal in broadcast markets such as Canada, Australia, New Zealand, Ireland, France, Germany, Italy, Spain and beyond. London based LillaVision is working with the producers to reach foreign broadcast partners with this film.
- In addition, we are planning a limited theatrical release in targeted markets in the United States. The aim will be to drive a high per screen average, improving the reach and impact of the film. We also will present the drama documentary in film festivals around the globe.
- Atypical for most documentaries, CODEBREAKER, has a corporate outreach strategy intended to more deeply engage the target audiences. Turing’s role as the father of computer science and artificial intelligence will provide opportunities for corporate partners to assist with sponsorship, marketing, and distribution of the film.
- In addition, an educational program will be developed for academic institutions and educational programs throughout the target markets. To assist educators, we will develop a comprehensive educational package – including the film, a teacher’s guide, suggested readings, and tailored sections of the website.
The film’s comprehensive, marketing, distribution, and outreach strategy will attract millions of viewers for this drama-documentary around the world.
